Case Studies

The Beginning: Shenelle’s trek up the entrepreneurial ladder started early in life “it all started whilst pursuing my Bachelors Degree in Literature in English, Linguistics and Communication at the University of the West Indies. I needed to find ways to help fund my schooling and I...

The Beginning Husband and wife team Anton Roberts and Petal Joseph are destined to make a difference in not only demonstrating the importance of the environment but also the benefits of eating and living healthy! Trading as AP Fresh Cuts with the tagline “Eat Clean...

JUMPSTARTING BIG DREAMS AND ASPIRATIONS​ A Dive into Passions! At age 19, Bernice Antoine boasts of an extremely clear pathway to her life’s journey. Hailing from St. Ann’s and a recent CSEC graduate, an elated Bernice stated “I have three (3) passions – Youth Advocacy, Women’s Empowerment...

For Kerron Modeste the thought of becoming an entrepreneur began in 2015, when someone trespassed on his grandfather’s land which was filled with lots of orange trees! “I asked my grandfather if I can sell the oranges and he agreed” said an elated Kerron! “I...

The genesis Trading as “Sparkling Gold Chocolates” Sparkle Charles always had that entrepreneurial spark sitting within her psyche. “Since age 10 I always had a burning desire to start my own business but was always prevented by family influences.” Like many of us Sparkle grew up...

The Beginning! “I never wanted to be an entrepreneur as I was very good at climbing the corporate ladder and came close to middle management.” This was a defining moment for Sian Cuffy-Young, Founder and CEO of Siel Environmental Services Limited. Describing herself as a futuristic and...

THE BEGINNING Graduating from the University of the West Indies in 2007 with a Bachelors's in Environmental Management and a minor in Entrepreneurship seemed normal for Michael Parris at that time. “At that time entrepreneurship was a just buzzword to me and neither my family nor...

The beginning Nikita Legall admitted to being fascinated by bees from an early age! “A lot was happening when I started. I didn’t know anything about bees so I did a course at the Ministry of Agriculture” said Nikita. Describing her first experience with bees “when...

Shell LiveWIRE Stories​ “My passion for baking started at a very young age whilst looking on at my Mom and it’s from there it all began” said Ulani Fletcher, Founder and Managing Director of Caribbean Craze. Ulani’s passion transcended into the tertiary space “whilst studying Business...